Spam Accusations
How to Manage Spam Accusations A spam accusation that came out of nowhere is not absurd, nor easily swallowed. How to be prepared: You worked hard to build your opt in, targeted, bulk email list. You request double confirmation at subscription. You have an easy unsubscribing method and still… you run the risk of spam accusation. Why? There are people that subscribe to your newsletter and then quickly forget about it. There are people that subscribe their friends or …enemies for newsletters, without asking permission. There are people that, wishing to unsubscribe your newsletter, accidentally or not, hit “This is [...]
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