JupiterResearch recently released an Email Marketing Buyers Guide. Here's insight into the firm's criteria and rankings.

Earlier this month, JupiterResearch released its 4th annual Email Marketing Buyer's Guide, a detailed evaluation and ranking of 30 vendors. Jupiter evaluated each vendor in the categories of client references, product demo, financial stability, services expertise, application features such as usability and functionality, partnerships, and technology integration. The company then based overall value, suitability and breadth on the distinct needs of six types of marketers -- small business, service-oriented, low-volume promotional, low-volume newsletter, high-volume promotional and high-volume newsletter.

Read more about the JupiterResearch email marketing solution buying guide at http://www.imediaconnection.com/content/7089.asp.